Welcome to My Blog

Establishing yourself on Social Media

  When it comes to Social Media, people have an overwhelming sense that, this is just too much for me. So first off, I will tell you…there is no need for you to be on every platform. But what I will tell you is pick at least two platforms. If you are a new business owner or established business owner the best way is to figure out which platforms your audience, or ideal clients hang out at is to evaluate the social media platforms. Facebook would be one of the platforms that you can evaluate. Most people go with Facebook first it is easy to access and your friends and family already there. When you pick your next platform, you will need to evaluate your market, where does your idea client hang out at? Facebook would be one of the platforms that you can evaluate. Most people go with Facebook first, because it is easy to access and your friends and family already there. When you pick your next platform, you will need to evaluate your market, where does your idea client hang out at? Next, you will need to figure out what your strategy is? How do you want to share your content? Since you are sharing your content on Social Media, two good choices are written or video marketing. Finally,  figure out how often do you plan to post on these platforms? These are a couple simple tips to get you started if you would like more information go to my contact page and let’s chat about your needs.         Share... read more

How to avoid social media overwhelm

Social Media can be a scary world, especially when you feel like it overwhelms you. Here are 7 hacks to help you get over the mountain that is social media. Make a plan to check your social media platforms at certain times of the day. Once you get to your desk or workspace and get settled, then you can start checking your social media sites. Turn off all notifications, once you are ready to start your day. Keeping the notifications on throughout the day can distract you from your tasks. Pick a day to schedule your social media post, this should be a day that you normally plan & review your business for the week. Don’t get on on social media platforms until your task is finished. Sometimes our mind brings us to a place of wanderlust, especially when we don’t want to finish that task we are working on. Do not treat a social media platform as a personal site. Social Media is the window display in which our customers walk by and look at – if they don’t like the display on social media, they will keep walking by. When creating your content, understand that it is Quality NOT Quantity. – It’s best to give valuable, informative information. Pic credit: higher education marketing & swish design Share... read more

Accessing the Power of Gratitude

Accessing the Power of Gratitude The practice of gratitude as a tool for happiness has been in the mainstream for years. Long-term studies support gratitude’s effectiveness, suggesting that a positive, appreciative attitude contributes to greater success in work, greater health, peak performance in sports and business, a higher sense of well-being, and a faster rate of recovery from surgery. But while we may acknowledge gratitude’s many benefits, it still can be difficult to sustain. We are trained to notice what is broken, undone or lacking in our lives. And for gratitude to meet its full healing potential in our lives, it needs to become more than just a Thanksgiving word. We have to learn a new way of looking at things, a new habit. And that can take some time. That’s why practicing gratitude makes so much sense. When we practice giving thanks for all we have, instead of complaining about what we lack, we give ourselves the chance to see all of life as an opportunity and a blessing. Remember that gratitude is more a matter of where we put our focus and attention. Focus on the gifts of life, we gain a feeling of well-being. Gratitude balances us and gives us hope. There are many things to be grateful for: colorful autumn leaves,  friends who listen and really hear, chocolate, the ability to read, roses, our health. What’s on your list? Some Ways to Practice Gratitude Keep a gratitude journal in which you list things for which you are thankful. You can make daily, weekly or monthly lists. Greater frequency may be better for creating a new... read more

The positive side of Social Media

Social Media can affect business in a lot of positive ways, and can really help your business grow if it is used correctly. The internet can be a gold mine, of free marketing directly to your target audience. I decided to write a short blog about, The Surprising things that you may not know about Social Media – Lower/decreases marketing cost – using social media you can advertise & market your business, sales, events, etc; You are marketing yourself/business/brand; More & More people/businesses are using Social Media; Helps to build a community that will support your business; Visibility of your brand/business; Increased traffic to your website; Social Media is is global; your customers may not be in your current county/country; Richer Customer Experiences – Interaction on social media shows your customer service level;     Share... read more

Relax, Unwind & Soar in 22 Days

Relax, Unwind & Soar in 22 Days  Five years ago, I used to spend a lot of time writing down thoughts. Once I really started thinking of putting this to a book, I knew I needed to cut this book down, because there were approximately 100 chapters, but after reviewing my work, I felt that 22 chapters would be sufficient for this book. I am sure fellow authors will appreciate my feeling, finishing my current book is tough. So many things get into the way, you have your everyday duties, family, work & business, but my goal was to write every day for 15 minutes. We all know that, writing daily can be a challenge. How many people have written books, but never published them? Most still have their book written out in a journal book. Originally, I  started writing in a journal, eventually switching from the journal book to a computer. Then imagine trying to recover your book, after your computer has crashed.  Guess what, that was me many years ago luckily,  I was able to recover it. Well, of course soon after this happened,  I decided to start saving my work on a flash drive. So here are more details about the book, I’ve been holding onto for a couple years. Relax, Unwind & Soar is an inspirational, motivational and thought provoking short read. With note taking space, after each chapter in case someone wants to take notes, and jot down their thoughts. The short chapters are simple, thought provoking and an enjoyable. You can grab the book, right here on my this site under the books... read more

The Aspiring Writers Workshop

The Aspiring Writers Workshop, focuses on the beginning stages of writing and self publishing, that also includes social media strategies to market your book. On February 18, 2017, I partnered with another author to host a workshop called, “The Aspiring Writers Workshop.” The first part of the workshop, was Brainstorming tips to help you move past writers block, outlining of your writing and various writing styles. Next, topic taught was the difference in traditional publishing and self publishing, as well as discussing self publishing options through Amazon’s Create Space & Kindle Publishing.  Most people are visual, they can understand things clearly by seeing visually.  The great thing is my co-host walked you through a test run of publishing your book on both platforms. Finally, the workshop ended with me discussing a couple social media platforms, that authors can optimize; content ideas to share on these platforms. I also touched on joining writing groups, and networking with other writers. We were very excited to host our 1st workshop about Aspiring Writers – becoming Authors. Often, the question of determining if you should attend a workshop comes up, so I decided to share a couple things to think about when debating on whether to attend a workshop. What is purpose of the workshop; Does it fall in line with my brand; Can it help me move forward; The goal when I host a workshop, is for the attendees to leave with workable tools, not just a handout or workbook, but to actually learn the content, as well as having the confidence to use the tools provided to them, from what was... read more